Lead Decision Science Analyst – Marketing Analytics (Hybrid)

United Services Automobile Association
Published
6 June 2023
Location
Tampa, Hillsborough County
Category

Description

Why USAA? Let's do something that really matters. At USAA, we have an important mission: facilitating the financial security of millions of U.S. military members and their families. Not all of our employees served in our nation's military, but we all share in the mission to give back to those who did. We're working as one to build a great experience and make a real impact for our members. We believe in our core values of honesty, integrity, loyalty and service. They're what guides everything we do - from how we treat our members to how we treat each other. Come be a part of what makes us so special The Opportunity We are seeking a dedicated Lead Decision Science Analyst for our Marketing Analytics team to work a hybrid scheduled preferably in our San Antonio, TX corporate office but may also work from any of our regional offices including Plano, TX; Phoenix, AZ; Charlotte, NC; Colorado Springs, CO or Tampa, FL. Hybrid roles help employees gain the best of both worlds - collaborating in-person in the office and working from home when needed to achieve focused results. This Lead Decision Science Analyst (DSA) will be critical in providing data driven analytics and actionable recommendations in addition to establishing performance measurement & testing capabilities to support USAA's New Member Onboarding programs. This position will work across multiple business areas to develop decision support aimed at enriching new member relationships through customized experiences. What you'll do: Leverages expert business, analytical and technical knowledge to lead discussions with cross functional teams to understand and collaborate highly complex business objectives and influence solution strategies. Applies advanced analytical techniques to solve business problems that are typically large scale with significant impact to current and/or future business strategy. Prioritizes and coordinates the development of requirements/resources necessary to meet established objectives Applies innovative and scientific/quantitative analytical approaches to draw conclusions and make recommendations to answer the business objective and drive the appropriate change. Translates recommendation into communication materials to effectively present to all levels of management. Incorporates visualization techniques to support the relevant points of the analysis and ease the understanding for less technical audiences. Identifies and gathers the relevant and quality data sources required to fully answer and address the problem for the recommended strategy through testing or exploratory data analysis (EDA). Integrates/transforms disparate data sources and determines the appropriate data hygiene techniques to apply. Thoroughly documents assumptions, methodology, validation and testing to facilitate peer reviews and compliance requirements. Monitors, understands and adopts emerging technology that can affect the application of scientific methodologies and/or quantitative analytical approaches to problem resolutions. Succinctly delivers complex analysis/findings in a manner that conveys understanding, influences senior executives, garners support for recommendations, drives business decisions, and influences business strategy. Provides subject matter expertise in operationalizing recommendations. Researches and pursues the latest and/or industry leading practices in data and analytics, (Ex: Cloud, Data Mining, Python, Neural Networks, Sensor data, IoT, Streaming/NRT data) to advance the overall DSA community knowledge. Finds opportunities to continue to learn in the data and analytics space, whether informal (E.g., Coursera, Udemy, Kaggle, Code Up, etc) or formal (E.g. Certifications or advanced coursework). Innovates to build new and emerging data sets, and incorporation (data wrangling, data munging) into new insights. Identifies and manages existing and emerging risks that stem from business activities and the job role. Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled. Follows written risk and compliance policies, standards, and procedures for business activities. What you have: Bachelor's degree in quantitative analytics field such as Economics, Finance, Statistics, Mathematics, Actuarial Sciences, Operations Research, Data and/or Business Analysis, Data Science or other quantitative subject area is required; OR 4 years of related statistics, mathematics or quantitative analytics or related experience (in addition to the minimum years of experience required) may be substituted in lieu of degree. 8 years of data & analytics experience; OR 6 years of data & analytics experience and up to 2 years of progressive functional business experience within the respective industry of responsibility (i.e. P&C, Bank, Finance, Marketing etc.) for a total of 8 years combined experience; OR Advanced degree in quantitative analytics field such as Economics, Finance, Statistics, Mathematics, Actuarial Sciences, Operations Research, Data and/or Business Analysis, Data Science or other quantitative subject area and 6 years of demonstrated experience in data/analytics or functional business experience within the respective industry of responsibility (i.e. P&C, Bank, Finance, Marketing, etc.). 3 years of direct and/or indirect management experience. Demonstrates expert skills in mathematical and statistical techniques and approaches used to drive fact-based decision-making. Expert knowledge of data analysis tools, data visualization, developing analysis queries and procedures in SQL, SAS, BI tools or other analysis software, and relevant industry data & methods and ability to connect external insights to business problems. What sets you apart: Strong experience in one or more of the below: Marketing analytics Customer analytics Development of performance measurement frameworks and plans A/B Testing Strong collaboration within an Agile environment and Enterprise/Lines of Business teams Experience building performance dashboards for marketing programs. US military experience through military service or a military spouse/domestic partner. The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job. What we offer: Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location. The salary range for this position is: $115,240 - $220,270. Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors. Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals. For more details on our outstanding benefits, please visit our benefits page on USAAjobs.com. Relocation assistance is not available for this position. USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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